Echinacea PowWow® ‘Wild Berry’

$12.99

A compact perennial with vivid magenta blooms that brighten gardens and attract pollinators. Thrives in full sun, tolerates drought, and adds lasting color.

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Perennials
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Echinacea purpurea PowWow® Wild Berry (Coneflower)

PowWow® Wild Berry Echinacea, Coneflower PowWow® Wild Berry, Echinacea purpurea 'Pas702917', Echinacea PowWow® Series

Echinacea purpurea PowWow® Wild Berry is a stunning perennial that brings vibrant color and resilience to any garden. Known for its deep magenta-pink blooms, this variety of coneflower is a standout in borders, wildflower gardens, and containers. The flowers, which can reach up to 4 inches in diameter, bloom from early summer through fall, retaining their rich color without fading. With a compact growth habit, this plant typically grows 18–24 inches tall and 12–16 inches wide, making it perfect for smaller spaces or mixed plantings. Additionally, its sturdy stems and long-lasting blooms make it an excellent choice for cut flower arrangements.

This hardy perennial thrives in USDA zones 3–9 and is highly adaptable to various conditions. It attracts pollinators like butterflies and bees while being deer-resistant and drought-tolerant once established. Its low-maintenance nature and ability to self-seed make it a favorite among gardeners looking for beauty and ease.

Care Instructions

  • Planting: Choose a location with full sun and well-draining soil. Plant in spring or early fall, spacing plants 12–16 inches apart.
  • Watering: Water regularly during the first growing season to establish roots. Once established, it tolerates drought but benefits from occasional watering during dry spells.
  • Fertilizing: Apply a balanced, slow-release fertilizer in early spring to encourage healthy growth and abundant blooms.
  • Pruning: Deadhead spent flowers to prolong blooming. In late fall, leave some seed heads for birds or cut back stems to tidy the plant.
  • Pest and Disease Management: Monitor for powdery mildew or aphids. Treat promptly if issues arise.

Echinacea purpurea PowWow® Wild Berry is a versatile and eye-catching addition to any garden. Its vibrant blooms, pollinator-friendly nature, and low-maintenance requirements make it a must-have for gardeners of all skill levels. Whether used as a focal point or part of a mixed planting, this coneflower delivers beauty and charm throughout the growing season.

Plant NameEchinacea purpurea PowWow® Wild Berry (Coneflower)
Botanical / Alternative Name(s)PowWow® Wild Berry Echinacea, Coneflower PowWow® Wild Berry, Echinacea purpurea 'Pas702917', Echinacea PowWow® Series
Plant TypePerennials
Hardiness Zone(s)3, 4, 5, 6, 7, 8
Season of InterestSummer
Plant Height12" - 18" (in), 18" – 24" (in)
Plant Spread12" – 18" (in), 18" – 24" (in)
Spacing18" (in)
Water NeedsLow, Average
Maintenance LevelLow
Soil TypeChalk, Loam, Sand
Soil PHAcid, Alkaline, Neutral
Soil DrainageWell-Drained
Bloom ColorPink, Purple
Foliage ColorGreen
CharacteristicsPlant of Merit, Showy, Flowering
TolerancesClay Soil, Deer, Drought, Dry Soil, Rocky Soil
AttractsBees, Birds, Butterflies, Hummingbirds, Pollinators
Garden UsesBeds and Borders, Cut Flowers, Dried Arrangements, Mass Planting, Patio and Containers, Small Gardens

Square Planting Pattern

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Triangular Planting Pattern

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Note: Actual plants needed may vary slightly.