Magnus Purple Coneflower
Echinacea purpurea 'Magnus', Magnus Echinacea, Coneflower 'Magnus', Echinacea purpurea 'Bravado'Magnus Purple Coneflower (Echinacea purpurea ‘Magnus’) is an award-winning native perennial celebrated for its exceptionally large, rich rosy-purple flowers, sturdy stems, and outstanding pollinator value. From early summer through early fall, bold daisy-like blooms with broad, horizontally held petals surround prominent copper-orange central cones, creating a vibrant display in the garden. Unlike many older coneflower varieties with drooping petals, Magnus features nearly horizontal petals that showcase each bloom beautifully. The nectar-rich flowers attract butterflies, bees, and other beneficial pollinators throughout the season.
Its upright, clump-forming habit makes Magnus an outstanding choice for sunny borders, native plant gardens, cottage gardens, and pollinator landscapes. The sturdy stems hold the large flowers upright without staking, while the blooms make exceptional cut flowers. As the season progresses, the seed heads remain attractive into winter, providing food for goldfinches and other songbirds while adding seasonal interest.
Typically growing 30 to 36 inches tall and 18 to 24 inches wide, Magnus is a durable, low-maintenance perennial that tolerates heat, humidity, drought, and a wide range of soil conditions once established. It performs best in full sun and well-drained soil, returning reliably year after year.
Care Instructions:
Planting: Plant in full sun in well-drained soil.
Soil: Prefers average, well-drained soil but adapts to clay, loam, and sandy soils.
Watering: Water regularly during establishment. Once established, water during prolonged dry periods.
Fertilizing: Apply compost or a balanced slow-release fertilizer in early spring if desired.
Pruning: Deadhead spent flowers to encourage additional blooms, or leave seed heads for winter interest and birds. Cut back in late winter or early spring.
Spacing: Space plants 18–24 inches apart for mature growth and airflow.
Maintenance: Divide every 3–4 years if needed to maintain vigor.
Its award-winning blooms, native heritage, exceptional wildlife value, and long flowering season make Magnus Purple Coneflower one of the finest perennials for colorful, pollinator-friendly landscapes.
