PowWow Wild Berry Coneflower
Echinacea purpurea PowWow® Wild Berry, PowWow® Wild Berry Echinacea, Echinacea purpurea 'Pas702917'PowWow Wild Berry Coneflower is an award-winning native perennial known for its exceptionally vibrant rose-magenta flowers, compact habit, and impressive first-year flowering. From early summer through early fall, large daisy-like blooms with rich berry-pink petals surround prominent copper-orange central cones, creating a brilliant display that attracts butterflies, bees, and other beneficial pollinators. Unlike many seed-grown coneflowers, PowWow® Wild Berry blooms uniformly and heavily, providing reliable color throughout the growing season.
Its well-branched, compact habit makes this coneflower an excellent choice for sunny borders, pollinator gardens, native plantings, cottage gardens, and containers. Strong stems keep the flowers upright without staking, while the long-lasting blooms are outstanding for fresh-cut arrangements. As flowers mature, the seed heads provide winter interest and become an important food source for goldfinches and other songbirds.
Typically growing 20 to 24 inches tall and 16 to 20 inches wide, PowWow Wild Berry is an easy-care perennial that thrives in full sun and well-drained soil. Once established, it tolerates heat, humidity, drought, and a variety of soil conditions, making it an excellent choice for low-maintenance landscapes.
Care Instructions
Planting: Plant in full sun in well-drained soil.
Soil: Prefers average, well-drained soil but adapts to clay, loam, and sandy soils.
Watering: Water regularly during establishment. Once established, water during prolonged dry periods.
Fertilizing: Apply compost or a balanced slow-release fertilizer in early spring if desired.
Pruning: Deadhead spent flowers to encourage continued blooming, or leave seed heads for winter interest and birds. Cut back in late winter or early spring.
Spacing: Space plants 16–20 inches apart for mature growth and airflow.
Maintenance: Divide every 3–4 years if needed to maintain vigor.
Its brilliant berry-colored blooms, compact size, award-winning performance, and exceptional wildlife value make PowWow Wild Berry Coneflower one of the finest native perennials for adding long-lasting summer color.
